- Low overhead
- Reduced labor
- Single vendor - full service operation
- Bulk mailing rates
The Old Way: Consider
the alternatives and the old way of advertising. They begin
with a big design project, done in house or contracted out
to another party. After weeks of development, proofs are printed
by the designers and you sign off on the product. The job
goes to another vendor, the printing shop. There the files
and images are checked again to see if the design meets the
printer's criteria, because you won't know what you will get
until you see a sample. When you approve their proof, you
place an order for some large quantity of unaddressed postcards,
hoping you have enough, but not too many. You take delivery
of the cards and store them in your office. When you are ready
to mail them, you employ a staff and purchase equipment to address,
stamp, and mail the cards.
The TripCards Advantages: As
a single, full-service vendor, the development process is
greatly simplified. You save valuable time and money. The
automation tools perform most of the "manual" labor
that you've spent before. Proofing can be done on-line and
design to production compatibility is guaranteed. And, best
of all, when you order some postcards, you pay only for what
you use. No more inventory to hold, storage charges, and waste.
Plus, for medium or larger orders, our system produces a set
of cards that can qualify for pre-sort discounted mailing
rates. You may even receive these favorable rates if we can
collate your order with our other cards being mailed that
day.
Prices per postcard mailed (approx.)
|
Quantity
|
Cost
|
|
>= 1000
|
0.50
|
|
100 - 999
|
0.70
|
|
<100
|
1.00
|
|
- Targeted audience
- Fast delivery
- Customized content
Your advertising products will be going to your specific
target audience instead of to people who are not interested
in travel. You can choose a very specific offer for a very
specific set of clients. You can create a single postcard
design that is tailored with different sets of offers for
sets of clients. It all adds up to delivering the right information
to the right people. And, it is all done very expediently,
so your urgent messages make it to them on time.
|